Pursuit of Jade
逐玉
A 40-episode costume romance on Tencent Video, iQIYI and Netflix: a butcher's daughter marries a fallen marquis in hiding, then leads troops while he waits to be looked after.
Save- Premiere
- Mar 6, 2026
- Episodes
- 40
- Where to watch
- iQIYI, Tencent Video
- Also known as
- Zhu Yu · The Pursuit of Jade
About the drama
A butcher's daughter takes in a wounded stranger in the snow. He is really a fallen marquis living under a false name, and the two strike a marriage of convenience that turns real. That is an old costume-romance formula, and Pursuit of Jade (逐玉, Zhu Yu) does not hide it. What it changes is the weight distribution: the heroine pays the rent, wields the cleaver and eventually leads troops, while the hero is, for much of the opening, the one being looked after.
The 40-episode drama premiered on March 6, 2026, on Tencent Video and iQIYI, with Netflix carrying it worldwide on the same day. It reached number six on Netflix's weekly Global Top 10 chart for non-English series.
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On a snowy night, the newly orphaned Fan Changyu (樊长玉), played by Tian Xiwei (田曦薇), finds Xie Zheng (谢征), played by Zhang Linghe (张凌赫), badly injured. She works as a butcher to keep her family fed, and she nurses him. He is the Marquis of Wu'an (武安侯), a decorated general, and he hides that identity while he pursues revenge for a blood feud that began sixteen years earlier.
Her reason for the marriage is practical: she enters a ruzhui (入赘) union, a matrilocal marriage in which the husband joins the wife's household, to save her family's house. In the village he passes for her frail live-in husband and uses the gentle look to mislead the neighbours, while quietly investigating the destruction of his family. Then war arrives, and Fan Changyu goes onto the battlefield.
The drama is directed by Zeng Qingjie (曾庆杰) from the web novel Zhu Yu (逐玉) by Tuan Zi Lai Xi (团子来袭).
Fan Changyu is written as feisty and resilient, and on screen that means labour: she butchers, supports a household and takes the marriage on her own terms. A review on the Philippine site The Diarist called her "a fresh take on the stereotype" of an ugly, ill-tempered butcher.
A second layer pulls the other way. Online viewers nicknamed Xie Zheng fendiye jiangjun (粉底液将军, "the foundation-liquid general") because his face and hair stay unmarked after battle. A Lianhe Zaobao column noted that the styling and scene design keep him looking well, and that the genre's own term for the formula is gu'ou (古偶, "costume idol drama").
Sixth Tone, on March 30, found some viewers praising the aesthetic appeal and strong female protagonist, and others criticising it for putting visual beauty ahead of narrative coherence. Douban (豆瓣) scored it 6.6 at that moment.
Words to know
- Fandom slang粉底液将军'foundation general': a screen warrior whose face stays flawless after battleFendiye jiangjun, the foundation-liquid general, is viewers' mocking name for a drama general who comes out of a war or a siege with spotle…
- Genre & trope古偶costume idol drama: youth-romance formula in period or fantasy dressGuou is the short form of guzhuang ouxiang ju, 'costume idol drama'.
- Custom & craft入赘matrilocal marriage: the husband joins the wife's householdRuzhui means joining the wife's household in marriage, and a man who does it is a zhuixu.
Cast and crew
Trailers
Posters
Our coverage

Pursuit of Jade: The Butcher's Daughter, the Marquis and the Show Built Around Him
A butcher's daughter and a disgraced marquis in hiding: how a familiar costume-romance formula got a heroine who carries the load, a hero whose look is part of the design, and a simultaneous release on Tencent Video, iQIYI and Netflix.
Where to watch
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